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Questions & Answers
What tracking services do you offer?
I specialize in web and server-side tracking, Google Tag Manager, GA4, dataLayer debugging, Google Ads conversion tracking, Meta Pixel, Meta Conversions API, Google Enhanced Conversions, and Consent Mode V2. I can build tracking from scratch or diagnose and fix an existing implementation.
Can you fix my existing tracking setup?
Yes. You don’t necessarily need a complete rebuild. I can audit your existing implementation, identify missing, duplicated, or incorrectly configured tracking, and fix the underlying issues while working with your current setup where possible.
What types of websites do you work with?
I work with a wide range of website types, including ecommerce, lead generation, SaaS, B2B, booking and reservation websites, and other businesses that need reliable event and conversion tracking.
How do you find tracking problems?
I don’t rely only on whether a tag appears to fire. I trace the tracking flow using GTM Preview, browser DevTools, dataLayer inspection, GA4 debugging, and HTTP/network requests to identify where data is missing, incorrect, duplicated, or not reaching the intended platform.
Do you offer server-side tracking?
Yes. I can implement and troubleshoot server-side tracking using server-side GTM and platforms such as Meta Conversions API. I can also help connect existing browser-side and server-side implementations and configure event deduplication where required.
How much do your services cost?
The cost depends on the complexity of your website, the existing tracking setup, the platforms involved, and whether the project requires implementation, debugging, or server-side tracking. Contact me with your requirements and I’ll assess the scope before providing a price.
How long does a tracking project take?
The timeline depends on the number of events, platforms, website structure, and complexity of the implementation. Smaller tracking fixes can often be completed quickly, while larger implementations or server-side setups may require more time. I’ll provide a clear scope and estimated timeline before starting.
What do you need from me to get started?
Usually, I’ll need access to the relevant tracking and analytics platforms, such as Google Tag Manager, GA4, Google Ads, or Meta, along with the website and any existing tracking documentation. I’ll let you know exactly what access is required after reviewing your project.